WishingUWell Insights

We’re not only consultants—we’re here to help you with all-things Amazon.
Read our blog to get your questions answered.

How Amazon Sellers Can Build Credibility

If the Amazon marketplace feels crowded, it’s because it has more than 2 million sellers.  If you are new to the Amazon selling world, your biggest challenge will be establishing your credibility. Most Amazon shoppers have trusted merchants that they have been buying from for years.  If you are a newcomer, how do you make old-time buyers change their minds and switch to your online store? The answer lies in creating a credible and reputable name.

Here are some Amazon brand management strategies for winning buyers’ trust:

  • Make a good first impression – Since you don’t have long to win customers over, you will have to wow them from the very start. Use professional images of your product and include clear product descriptions. If you get product inquiries, respond as soon as possible with courteous answers.
  • Create a unique selling proposition – You can spin amazing descriptions laden with adjectives that proclaim your product’s superiority.  Customers have heard it all before, though. Claims to be the very best ring hollow, because everyone is claiming the same thing.   Rather, seek to differentiate your products from the competition in meaningful ways.  Showcase the uniqueness of your wares as compared to the competition’s.
  • Third-party testimonials – For online selling, there’s nothing quite as helpful as positive reviews for establishing the credibility of your brand. When you receive plenty of positive reviews from your buyers, other customers will be enticed to try your products since most online buyers today base their decisions on product reviews.

The future of your Amazon selling will depend largely on how the customer base perceives your brand. Once you establish your reputation and credibility, sales success will follow.

Lastest Post

🎁 Boost Your Holiday Sales! 💵

Searching the sky for solutions on how to increase revenue during the holiday gift giving season? Look no further- we’ve got you covered! Implement these tips and tricks to start churning up your sales.

Read More »

🍁 WUW Gives Thanks! 🦃

Thanksgiving reminds us of all we have to be grateful for. Personal growth is a core value here at WishingUWell. While we strive to always see through the lens of gratitude, it isn’t always easy. Thanksgiving is a perfect time to reflect and acknowledge the little and big wonders of our lives.

Read More »

🎄 WUW’s Top Holiday Gifts for 2023! 🎁

Get ready to dive into the season of giving with our curated list of holiday gift ideas featuring extraordinary offerings from our exceptional brands. These carefully selected presents just might be the key to lighting up your loved ones’ faces with joy this holiday season, leaving them over the moon 🌕.

Read More »

Amazon Brand Store Content

Amazon A+ Content